Course Description

MIT 3207F-001 (Fall 2021)   Children, Advertising & Consumer Culture

Instructor: S. Purac

Course Description
This course provides a critical survey of issues related to children’s advertising, marketing, and consumer culture. The historic rise of children’s marketing, the value advertisers place on children, and contemporary controversial debates will be investigated and located within broad theoretical, cultural, social, and institutional contexts.

Antirequisites: MIT 3402F if taken in 2009-10 or 2010-11, MIT 3404F if taken in Intersession in 2010, or MIT 3402G in 2011-12.

3 lecture hours, 0.5 course.