Course Description


MIT 2151A-002 (Fall 2019)   Consumer Society: Advertising and Promotional Culture

Course Description
Examines the role of advertising, promotion and marketing in our culture, the relation of these practices to a ‘consumer society’, the connections between advertising and propaganda, the ways marketing may or may not be used for purposes other than profit, and how markets and marketing influence media.

This course is no longer active. Please contact FIMS Undergraduate Student Services, fims@uwo.ca, for more information.




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