Course Description


MMJC 9604 (Winter 2019)   Special Topic: Professional Writing

Course Description
Excellent writing is a fundamental skill for communications practitioners. This course will focus on critical analysis of many different types of professional communications from the perspective of corporate and non-profit communications. Written assignments will build on MJCOM 9102’s lessons on audience, framing, persuasive writing, key messaging and introduce elements of visual design. Using both case studies and examples from a wide range of real-world sources, students will practice and refine their thinking and writing skills across multiple professional writing scenarios. 

This course is no longer active. Please contact FIMS Undergraduate Student Services, fims@uwo.ca, for more information.




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